Keep learning with new ways of thinking, stories, insights and so much more.

Discover what keeps us awake. What we, as marketers, experience, go through, and learn: we’re happy to share it with you.

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inspiration

"As a company, you don't want to contribute to the constant noise in this world. Instead, create marketing that truly helps people move forward. Everyone wins."

Team foto Maarten van Willigen
Maarten van Willigen
Co-founder websitbezorgd

Wow, want to read all our blogs?

Reading time: 4 minutes

Podcast strategies for success in the B2B world with the podcast guru

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 6 minutes

Becoming the go-to expert in your field through thought leadership.

Thought leadership is about sharing knowledge and insights that help others grow and learn.

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 5 minutes

Organic marketing for B2B with Daniël Kuipers

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 6 minutes

Organic growth on LinkedIn with Mikula from the Ghostwriting Agency

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 5 minutes

Discover the power of B2B influencers in B2B marketing

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 3 minutes

The 5 best B2B marketing podcasts of the moment

Learn more about the most informative and entertaining B2B marketing podcasts of the moment and discover how they can help you improve your marketing skills.

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 6 minutes

LinkedIn Thought Leadership Ads for B2B Marketing

One of the most recent developments that many marketers have yet to fully explore is LinkedIn's Thought Leadership Ads.

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 4 minutes

LinkedIn posting: how a single post generated over 250 leads with Mikula Ristic

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 4 minutes

Increase your authority and reach as a LinkedIn expert.

Showcase your expertise and earn the trust of your target audience.

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 5 minutes

Can marketing save the world? With Roos van Duijnhoven

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 4 minutes

How do you launch a powerful B2B proposition within 4 weeks?

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 4 minutes

How to organize your marketing activities?

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd

How to build a successful blog: 3 essential pillars

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 4 minutes

The big marketing picture with Christ Coolen

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 10 minutes

How to boost your B2B marketing and sales productivity: 3 strategies

Bain & Co has discovered that productivity leaders systematically address three areas over a period of years.

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 10 minutes

Digitalizing customer journeys in B2B markets

Digitalizing customer journeys in B2B markets. What is scientifically known about this?

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 4 minutes

The importance of distinguishing between concrete and latent needs

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 4 minutes

The importance of a no-brainer offer in B2B marketing

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 5 minutes

The importance of B2B influencer marketing.

Learn why B2B influencer marketing is crucial for your business and how to get started.

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 4 minutes

The future of content and SEO for B2B companies: authentic, multimedia, and personalized.

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 5 minutes

The shift in B2B marketing and websites: a new era for marketers and designers.

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 4 minutes

The Rockefeller Habits: A guide to business success in B2B marketing.

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 5 minutes

The power of the content framework: smart marketing for B2B companies.

Recently, the consultants from WYS, Anne Jan and David, recorded a podcast in which they delved into the content framework.

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 5 minutes

B2B marketing plan for success in business services.

The intensity of the sales cycle reflects the care customers give to each decision, with reputation and reliability as their compass.

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd
Reading time: 6 minutes

The power of repetition in B2B marketing: a deep dive into remarketing.

Remarketing is re-engaging people who have previously interacted with your brand or company, regardless of the channel.

Team foto Maarten van Willigen
By Maarten van Willigen
Co-founder websitbezorgd