Results with B2B Ads?
b2b ads as a service
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Online advertisements for the new generation of B2B buyers.
We read less, we listen and watch more. Buyers are active on various channels. Yet many companies have not adapted to this. Understandable, as it requires time, attention, and expertise.
new way (ads)
Multi-channel touchpoints with the same individuals.
Content that truly helps the target audience understand the problem you solve.
Explaining the value of the product or service so people remember you.
Binge-worthy content.
Activating the target audience to follow you.
old way
Only advertising on Google with purchase-oriented keywords.
Focusing on the technical setup of campaigns.
Ads directly aimed at hard conversions (leads).
Distant advertisements lacking emotion and/or humor.
How does it work?
We are happy to help you with the heavy tasks and teach you how to handle the fun parts yourself.
Getting to know your service and target audience.
We can’t do anything until we know exactly what you sell and who your target audience is. In our onboarding session, we will map this out completely.
Improving and testing the ads and channels every week.
You need to stay visible for at least 4 months if you want results. That’s why we continuously add new content to the campaigns to keep inspiring the target audience.
From advertisement to customer.
Together, we map out the impact of the advertisements and identify which customers were brought in as a result. It’s all about revenue and nothing else.
Why should you start with online advertisements?
Starting with online advertisements opens up a wealth of new marketing opportunities. We’ll outline our experiences.
Touchpoints
Clear proposition
Leads
Employer branding
Authority
Revenue
What our clients say about us.
"The digital world requires a different perspective. WYS is our guide when it comes to our go-to-market strategy."
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Pieter - Grexx
Entepreneur Grexx
"Flexible, expert, and results-driven. Together, we work toward a greater goal."
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Nicola - UV Smart
Consultant & Project Lead
"WYS’s approach provides the depth we were seeking in our strategy."
Pieter - Consult & Co
Sales Manager
Simple packages, no surprises.
Monthly cancelation.
The power of B2B ads
Anyone can advertise, but not everyone can convert...
Platforms like Meta and LinkedIn make advertising accessible to everyone, and that’s a good thing. However, the technical implementation is becoming less important, while the creative process matters more. We help with the following steps:
Why start with advertisements?
Simple: we listen and scan more while reading less. Still not convinced? Here are some statistics 👇
On average, 11 to 16 touchpoints are needed to close a B2B sale. Advertisements help create more touchpoints with your prospects.
53% of B2B buyers use social channels as part of their decision-making process.
34% of founders report spending more time on channels like Instagram and LinkedIn. A trend?
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Want to try B2B advertising? – Schedule your free advertising month.
Try it for free.
We’ll help you from proposition to publication.
Steal all our advertising campaign insights.
Only 2 spots available per month.
FAQs
Frequently asked questions.
We offer a simple monthly model:
- 1 channel: €750,- e.g., only LinkedIn ads
- 2 channels: €1,350, e.g., LinkedIn and Google ads
- 3 channels: €1,950, e.g., LinkedIn, Google, and Meta ads
Typically, you should budget for an ad spend of at least €30 per day per channel. This is a general rule but not mandatory.
This largely depends on what you are 'selling' in the ads. A small (free) micro-product often resonates strongly with potential customers, and you may see sign-ups within the first few days. If that's not possible with your product or service, we typically see the first actual sales emerge after 2 months of advertising and creating touchpoints.
Of course, we look at conversions—how many sign-ups or forms have been completed.
However, ideally, we also occasionally review new customers with you to see how they came in. Often, the customer journey starts with an ad and leads to a message on LinkedIn, eventually resulting in a sales meeting. While these customers originate from the ads, it can be harder to directly trace them back to the ad.
In the beginning, we need a lot of information from you:
- Who is your target audience?
- What pain points does the target audience have? What are their challenges, and how do they currently solve them?
These are just two examples, but we’ll ask many similar questions to ensure we craft the right story to make an impact on your audience.