B2b marketing consultancy en uitvoering
B2B marketing for SMEs with
Problem: most marketing tactics are tested separately and lack consistency. LinkedIn ad? Writing a blog?
Solution: create a coherent strategy with us. Our systematic approach ensures predictable demand for products and services, accelerating business growth in a sustainable way.
.webp)
.svg)
.webp)
Our customers + b2b marketing = 🧗
We all agree that marketing can be more meaningful and personal.
-p-800.png)
-p-800.png)
Get structure and guidance.
A complex market
We know the feeling. B2B products and services are complex, and the market is perhaps even more so. How do you reach the new generation buyer and create demand for your product or service?
Endless phone calls or e-mails are a thing of the past. We help you get focus, efficiency and the smartest online tools to convince people even in a complex market.
A modern strategy
You are keen to commit to online sales and marketing, but have lost the thread for a while. Your teams are working alongside each other and developments are happening so fast that maintaining focus seems impossible. What really works and what is a waste of time and money?
We offer the structure you need. We help you create a strong full funnel strategy, full of the latest techniques. Account-based marketing, demand generation, content and automation are central. All data-driven, of course. We follow the latest trends closely and are happy to share them with you.
Flexibility
Every company is different. Individual knowledge, experience, capacity and wishes require an individual approach. That is why we believe in flexibility. Together, we lay the foundation, after which you have the choice.
Temporarily outsource your entire sales and marketing? Setting up a strategy together and then working on it yourself? Do we offer training or think along as an external sparring partner? Read on to find out more about our services.
Our services
Strategic growth plan
- Marketing & sales 0 measurement;
- Competitor analysis;
- Buyer personas;
- Growth plan for long-term and short-term experiments.
We create a complete overview using our majurity model. In it, we include:
Coaching & consultancy
Weekly coaching & consultancy session where we monitor and drive progress. Two consultants will guide you with strategy and tactics.
Consultancy & execution
Our consultants help you execute experiments. For example, we ensure that Full Funnel experiments are carried out on a weekly basis. Think for instance of creating a podcast or social advertising.
Our brand values?
Curious
Discover the new world of B2B marketing with us. No campaign stands in our way.
Sustainable
Focus on B2B companies that make an impact and dare to express it.
Quality
We stand for quality and results. Can we not deliver this? Then we will return the order.
Sincere
Our consultants want you to grow. Sincere advice so that eventually you don't need us anymore.
FAQs
Questions we do get more often.
WYS offers three services, the strategic growth plan, coaching & consultancy and experimentation. During the first meeting, we will look at your company's needs and which service fits them. Our services can be purchased flexibly, which means we do not have a fixed lead time.
In contrast, we focus our work on the long term. After all, it takes time for an organisation to understand and become part of.
Our approach is focused on delivering effective and tailor-made solutions for our clients. We understand that every client is unique and has its own objectives and challenges. Therefore, we follow a structured approach that starts with a thorough analysis of your business, target audience and competitors (strategic growth plan).
Our team of consultants works closely with your organisation to gain a deep understanding of products or services and customer needs. Based on these insights, we develop a strategy tailored to specific objectives, using the right channels and tactics to effectively communicate your message.
We strongly believe in the importance of measurable results, which is why we set clear goals and KPIs for each project. During the execution of the campaigns, we constantly monitor performance and, if necessary, adjust the strategy to ensure we achieve the desired results.
Our approach is based on transparency and open communication. We will sit weekly to discuss results and monthly to discuss strategy progress.
For your business, the monthly cost consists of two parts. The monthly cost for WYS, which includes consultancy and execution (e.g. writing LinkedIn posts or editing podcast). And also the monthly costs for ad budgets (think Google, LinkedIn and Méta) and the purchase of tools (e.g. LeadInfo and Hubspot). Our clients spend from €3000 per month on marketing costs.
We believe in flexibility and quality that is why we consider you, the customer, to be most important. This is reflected in a number of points.
1. We start small, let us prove our worth first. Monthly, you can cancel or switch services with us.
2. If you have enough capability internally to get started, use us as a guide. The coaching and consultancy programme will then best suit your needs.
3. We have a focus on B2B, but the whole spectrum of B2B marketing. As a result, you will be completely unburdened.
Good results need a solid strategy. This requires a long run-up. The first results are usually visible after three months.
Naturally, we can focus on short-term success in terms of Marketing Qualified Leads. Only that detracts from the quality we want to deliver and we don't want that. Therefore, for short-term results, you have come to the wrong place.