Create a B2B podcast?

A mountain of content and leads with one podcast?

Increase revenue and save 1 FTE with our B2B Content Framework. In other words, create video podcasts.

Create better content by interviewing your experts in a video podcast. Turn the best insights and stories into shorts, blogs, ads, and more. This way, you create fast, smart, and super personal marketing content.
Content maken met een podcast
before and after

Content marketing for the new generation of B2B buyers.

We read less, we listen and watch more. Yet, many companies still don't leverage this. Rightfully so, as it requires a lot of time and attention. But what if there's a solution for that? The power of B2B podcasts.

New way (B2B podcast)

One recording turned into video snippets, posts, ads, blogs, and more.

Cost-effective and time-efficient.

Vivid stories with concrete solutions to your target audience's problems.

Binge-worthy content.

Harness the power of AI to accelerate marketing processes.

old way

Endlessly waiting for someone to write a mediocre blog.

Biased opinions and clichés, because the writer is not an expert.

Soulless AI-written content and not using the video format.

Trek serieuze klanten aan, omdat jij je waarde kraakhelder kan overbrengen.

B2B podcast opnemen

Goede content maken kan sneller en beter met een video podcast. Laat je experts aan het woord en zet dit makkelijk om in video snippets, social post, ads en meer.  

Attract serious clients because you can communicate your value clearly.

Creating good content can be faster and better with a video podcast. Let your experts speak and easily turn this into video snippets, social posts, ads, and more.

process

Here's how it works.

We’re happy to help you with the heavy tasks and teach you how to do the fun things yourself.

1

From jingle to topic preparation.

You get not only a fresh podcast format, but we also do the necessary groundwork so you can start making progress right away.

A recording on location every month, together with your experts.

We bring all our podcast equipment. And after the recording, you don't have to do anything; we make sure everything is ready to upload right away.

3

From video podcast to content machine for your entire target audience.

This is where the magic happens. Transform the recordings into all kinds of valuable content. Think video, blogs, social posts, ready to share.

How it can help you move forward.

Why should you start a podcast?

Starting with a video podcast gives you many new marketing opportunities. We’ve listed our experiences.

Speed

Your team will thank you because they are not eager to spend hours tapping for a blog. But 15 min of knowledge sharing is a snap.

Savings

Don't let the marketing budget limit you. Save hours of content creation by deploying AI in the right way.

Re-use

Turn your podcast into video, audio, blog, social post, shorts and ads. This will create omni-channel visibility.

Employer branding

Team members involved in creating the podcast feel more connected to the brand.

Quality

Content that goes beyond what a junior or freelancer comes up with. Dive into the depths with experts and discover insights that make your business unique.

Latest trends

The world of B2B marketing is changing fast; the latest insights will be history tomorrow. We update you!
Don't take it from us

What clients say about us.

"The digital world calls for a different approach. WYS is our guide when it comes to our go-to-market strategy."

Pieter - Grexx

Entrepreneur Grexx

"Flexible, expertise, and results. We work together towards a bigger goal."

Nicola - UV Smart

Consultant & project leader

"The approach of WYS provides the deeper layer we were looking for in our strategy."

Pieter Consult & Co

Sales Manager

The power of B2B Podcasting

podcast drive-in
Visibility and confidence

We get the most out of your video podcast 🤯

Creating a podcast is easy with WYS! Every month, we come to your office to record 4 video podcast episodes of about 15 minutes. Why 15 minutes? Because short, concise conversations on specific topics are more inspiring.

From each podcast episode, we create, for example:

SEO Blog: we transcribe the episode with AI and have our copywriters rewrite it.
Longform video: share your episode on YouTube and your website to boost your SEO.
Video snippets: for platforms like Instagram Reels, TikTok, YouTube Shorts, and LinkedIn.
LinkedIn posts: we write LinkedIn posts based on each podcast episode for your profile.
Here to stay

Why start B2B Podcasting?

Simple, we listen and watch more and read less. Still not convinced? Here are a few statistics 👇

39% of founders of small and medium-sized businesses listen to podcasts.

74% of podcast listeners learn something new.

40% more listeners after COVID. A trend?

opname van een b2b podcast
Receive a free podcast

Want to try podcasting? –Schedule your free podcast test.

Try for free.

We help you from groundwork to distribution.

Steal all our content creation insights.

Only 4 spots available per month.

Get inspired

From financial experts to tech company.

FAQs

Questions we frequently get.

We offer a monthly subscription model. Prices are available upon request, but here is an example of a comprehensive package for €3000 per month:

Preparation
Searching for relevant topics.
Competitor analysis.
Developing a creative format.
Creating a podcast jingle.

Production
One recording session per month of 3 hours
All podcast equipment
At a location of your choice.

Distribution
4 episodes, ready for platforms like Spotify.
1 SEO-friendly blog post per episode.
12 video snippets for social media.
8 LinkedIn posts for 1 personal profile.

Post-production
Monthly reporting via a dashboard.
Additional marketing services are available.

Where and with whom do we record the podcast?

We record the podcast at your location. This ensures that you spend minimal time creating content. The podcast will be recorded with two people. More people in a podcast causes too much distraction and, in our opinion, is not effective.

What equipment do you use?

Sound: Rodecaster Pro, Rode Procaster microphones.
Camera:
Sony A7iii (x2) | 4K quality, with Zeiss Batis lenses.
Lights:
Various studio lights from Aputure.

Can you provide more than just podcasts?

Absolutely! We help companies across the entire spectrum of B2B marketing and sales. We create customized strategies and implement various tactics. For example, you can think of advertising on LinkedIn, organizing a webinar, or creating a customer case. Want to know more? Visit the homepage.

Do you have more questions?

Feel free to call us or schedule a no-obligation introductory meeting!